The Future is Now

Tap image to play video . unmute to hear audio

Play Video


November 2022


Creative Direction / Illustration / Animation / Edit

The opening section is made up of three stock sequences. The woman was rotoscoped out of the existing backgrounds in After Effects using the Rotobrush and hand built roto shapes. The camera movements were solved using The Foundry’s Nuke 13 and exported as FBX files. Maxon Cinema 4D was used as the go-between from the FBX to Unreal 5 and After Effects.

The multilevel showroom and camera movements between floors were built in Autodesk Maya and imported into Unreal 5. The surrounding cityscape and cloud effects were created in Unreal and rendered out in near realtime. The shots were then assembled and graded in After Effects with the text and product visuals added as additional 3D layers with VideoCopilot Element 3D.